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Tag: Reputational Risk

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May 20, 2025 Jim McClelland

Why credibility will define sustainable brand growth

Guest Blog by Kirstie David: Why consumer distrust is growing, and how sustainability can help secure and drive brand growth.

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August 27, 2024 Jim McClelland

Is greenwash the new goldrush for litigation?

Opinion: With green claims now the stuff of lawsuits and litigation, Jim McClelland asks: Is a greenwash case coming to a courtroom near you?

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