New writing… My latest piece for The Hub – the award-winning content platform curated by Mitsubishi Electric – looks at the stories coming out of the 50th anniversary meeting of the World Economic Forum (WEF) at Davos, in the Swiss Alps. Following hard on the heels of the COP flop in Madrid, the annual get-together was under some pressure to deliver something, anything, collectively. Please click the link to read the post in full and learn more about climate celebrities and the Circularity Gap, plus how, ultimately, Davos is still ‘Holding out for a hero‘.
New writing… Pleased to say I have had another article published in The Times newspaper, as part of a special Raconteur report on Responsible Business.
The piece explores how purpose must be core to any commercial offering, but requires company-wide transformation to deliver on its promises and impact. Not every buinsess will make the cut and no amount of ‘rainbow-washing’ will paper over the cracks in CSR. In fact, against a backdrop of activism on the streets, market evolution has aguably already begun a process of natural selection. A pincer movement of public scrutiny and shareholder pressure is putting the squeeze on the charlatans and laggards. The writing is on the wall.
Tough talk is effectively over for responsible business. With big issues such as climate breakdown, plastic pollution and modern slavery making headlines and populating posts every day, surely the time to act is now?
To read the article in full, complete with expert insights, comment and analysis, please click the following link: