New writing…Pleased to say I have had another article published in The Times newspaper, as part of a special Raconteur report on the Future of Packaging.
From wine through the post to sports drinks in seaweed, packaging is visibly going green. However, there is a secondary sustainability story behind your sugarcane insect spray or bamboo toothbrush that too often goes untold. Sustainable packaging talk tends to focus on the in-store retail experience and its impact on the more or less eco-conscious consumer. Trade and wholesale supply chains, though, also generate volumes of secondary packaging waste and reycling. This secondary success story is not always obvious, but it is essential for delivery on sustainability goals. In this piece, therefore, I explore the issues, the business opportunities and risks, plus showcase some of the innovators changing the game. To read the article in full, complete with expert insights, comment and analysis, please click the following link:
New writing…. Pleased to say I have had another couple of articles published in The Times newspaper, as part of a special Raconteur report on the Future of Packaging.
Ocean plastic is not a new problem, however it took David Attenborough and Blue Planet II to turn the tide of public opinion. My opening article investigates how prime-time endorsement of the core sustainability message proved a public gamechanger, but there is still a long way to go before we reach peak plastic in our waste streams. From high-street retail and global brands, to entrepreneurial start-ups and consumer activism, I am sharing smart insights of key influencers and seeking out sustainable solutions to the problems of a packaging sector under intense pressure. Issues are complex and commercial realities a challenge, but the question remains:
The first step towards fixing something is often to admit it is actually broken. Well, the plastics system is broken. So, since the problem is big, the fix must be even bigger, right? My second piece for the report explores how society must move away from the ‘take, make, dispose’ mindset that has long-informed linear consumption patterns and business models, towards a win-win scenario that simultaneously keeps plastics in the economy, but out of the environment. This discussion of proposals and prospects for the New Plastics Economy and UK Plastics Pact includes interviews with project leads at both the Ellen MacArthur Foundation and WRAP UK:
So… Despite the fact my grapefruit already comes in a biodegradable protective skin all of its own, the supermarket has individually wrapped it in straight-to-landfill plastic for home delivery, complete with unwelcome news that the food has been treated with imzalil/thiabendazole/2-phenylphenol pyrimethanil E202 (potassium sorbate) and wax, as well as a warning that the bag should be kept away from babies and small children to avoid suffocation.
My healthy breakfast suddenly seems a lot less sustainable (never mind the fact it has come all the way from South Africa) – not perhaps my best work as an eco consumer?!
New writing… Pleased to say I have had a centrespread article for Raconteur published in The Times newspaper, exploring packaging market trends, plus, in particular, prospects for mainstreaming of sustainability: